Archive for May, 2010

Chapter 2: Becoming a Persuasive Writer

Reading chapter 2 actually made me chuckle. Last semester, I took an upper-division communication studies course called Persuasion. Talk about deja vu! We discussed everything from the SMCR Model to Maslow’s Hierarchy of Needs. Credibility and Semantics were major topics we explored in the class. I also took Advertising last semester, which chapter 2 covered as well. Essentially, [...]

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Comment #1

PRCA3330-Week1-NewsUCleaningYourCopycourse By akw11 May 26, 2010 http://akw11.wordpress.com/category/topic-of-the-week/ Surpisingly, I also found the Cleaning your Copy Course to be helpful. I initially thought it would be another boring AP Style tutorial, but it actually answered some of the questions I cosistently ask myself when I write. Plus, my pre-test results gave me an assessment of where [...]

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Chapter 1: Getting Organized for Writing

Chapter 1 is a great introduction to PR writing. Although much of it is a review of what I learned in my intro class, I did discover some intriguing information. I did not realize that technicians spend about 70 percent of their time working on a computer (Public Relations Writing and Media Techniques). That’s a [...]

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What I Learned and Liked

I learned SO much in Intro to Public Relations this semester! I can’t even begin to list the many insights I gained from the class. However, I enjoyed learning what PR is really about. Practitioners strive to maintain mutually beneficial relationships between an organization and their publics. People have huge misconceptions about what PR is and [...]

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