Archive for the ‘PRCA 2330’ Category

TOW #8: The Lead Lab

I actually enjoyed the NewsU Lead Lab course! It presented all the necessary information needed to write an effective lead in an interactive yet straightforward manner. The concept of a virtual science lab is a neat idea, as lecture style learning methods have gotten old over the years.

I’m not sure that I learned any new information. However, the course did reinforce the five W’s, H, and SW of lead writing. These are seven questions that a writer should ask when crafting a lead. They include who, what, when, where, why, how, and so what? An effective lead answers all or most of these questions, and prompts interest in the reader.

I was surprised to find that someone had actually developed a way to present lead writing in an interesting way. Honestly, learning about leads in my journalism courses bored me. Like most things, it’s a necessary skill in journalism and public relations that you have to practice in order to learn. However, the NewsU course created an interactive way for the user to break down the components of different leads before ever writing one. In essence, this allows you to test the water before jumping in.

The best part of the course is the ability to work at your own pace. In my experience, students are rarely able to learn or work at their own pace. This is an aspect of education that has always bothered me. Obviously, students shouldn’t be able to do things whenever they feel like it, but more attention should be focused on individual needs and learning styles. Ultimately, I think this would make for a better learning experience for students.

Considering that this is the third time I’ve gone over leads in college, I think I’ve learned as much as I can in the information department. On the other hand, the application of my lead knowledge is a different story. I’ve written numerous leads in my classes, but I need a lot more practice. Considering my major, however, I’m sure I’ll have plenty of opportunities in the future.


Comment # 2

T.O.W Find out how much I like Twitter

By Charlie Edwards


I completely agree with your statement about celebrities! When I started my twitter account last fall, I thought it was so neat to be able to follow celebs and see what kind of people they really are. However, I was disappointed with several of them. They weren’t the kind of people I would admire or even associate with. On the upside, though, I’m glad I was able to see their true colors, rather than continuing to value someone who lacks value. And, yes, twitter is a great resource that has a lot of potential for practically any individual. You just have to get out there and start following!

Comment #1


By akw11

May 26, 2010

Surpisingly, I also found the Cleaning your Copy Course to be helpful. I initially thought it would be another boring AP Style tutorial, but it actually answered some of the questions I cosistently ask myself when I write. Plus, my pre-test results gave me an assessment of where I am in my AP knowledge and what I need to improve on. It’s funny how we think we know something until we get back into and then we can’t remember! I do that all the time, and I did the same thing with AP Style. Fortunately, the more we use it, the easier it will be.

What I Learned and Liked

I learned SO much in Intro to Public Relations this semester! I can’t even begin to list the many insights I gained from the class. However, I enjoyed learning what PR is really about. Practitioners strive to maintain mutually beneficial relationships between an organization and their publics. People have huge misconceptions about what PR is and what it does. Now, when people ask me what it is, I can offer them an description. It’s difficult to pinpoint a specific aspect of the class that I liked because I enjoyed the class as a whole. The atmosphere was laid-back and encouraged class discussion. I appreciated that tests were online. It significantly reduced the stress level in my life, considering all the other classes I had this semester made me absolutely crazy. I can’t wait to take Publications with you next semester!


I LOVE MOVIES! 🙂 As with music, I don’t have a favorite because I like too many of them. However, I do have a favorite genre, which is comedy. I love to laugh and I enjoy movies that make me laugh. Some action films are also appealing to me. Some movies that I like are Stepbrothers, Anchor Man, Madea’s Family Reunion, The Hot Chick, Willy Wonka and the Chocolate Factory, Shooter, Pineapple Express, Ace Ventura: Pet Detective, Goldmember, Elf, Couple’s Retreat, Bruce Almighty, and Napoleon Dynamite.

Favorite band/artist

It is impossible for me to pick one band or artist that is my favorite. My taste in music is pretty broad, and there are so many artists that I love and whose music speaks to me. I like hip-hop, R&B, rap, rock, christian, country, 80’s, 90’s, and even some opera music. There are probably more genres that I enjoy that I can’t think of off the top of my head.

Reality Television

Initially, I didn’t think I was a big fan of reality television. Then I got to thinking, “Wait. I watch American Idol and Project Runway!”  However, there are certain types of reality tv shows that I can’t stand, like The Real World and Sixteen and Pregnant. Shows like that just irritate me. They seem completely pointless and full of childish drama. On the other hand, I did watch Jersey Shore. But that show was so outlandish and ridiculous that it was hilarious. So, for me, I think it just depends on the type of reality television it is.